“Now is the time for extraordinary, purpose-driven organizations to step up and show the business world what needs to be done and how to do it. Natural products companies are perfectly positioned to be climate leaders – you’ve got the customer base, you’ve got the passion and you’ve done this before on fair trade, organic, GMO, and animal welfare. I beseech you to expand your commitment to the earth and its people by making climate commitments intrinsic to your company and ethos. And please become donors to the Climate Collaborative, a magnificent initiative that is building the momentum of this growing movement. Reversing global warming is the most important goal for humankind, and this is the time, and you are the leaders to do this.”

- Paul Hawken